Periphery

Periphery is a private fashion label designed and fabricated in Canada.  Established in 2000, the line consists of dresses, blouses, and coordinates in elegant fabrics with a heavy focus on meticulous construction and quality.

Principle designer and developer, Samuel Bardon, is the son of the design team behind Suttles & Seawinds retail chain.  He says he "grew up in the business" and "sort of picked it up".  However, he's no fan of formal education, he dropped out of design school after 1 week.  "You could say that I attended the fashion school of hard knocks."

The focus of Periphery is to create garments that are "straightforward and uncluttered, clothing that is quietly fashionable.  Clothing that talks without talking and speaks chic without the force of full blast fashion."

Periphery is now available at your local Bellissima store.  Here are a few of my new favorites for spring.