Behind the Scenes: Fall Campaign Shoot

Here is a sneak peek on what's coming up for Fall with Bellissima. Check out the behind the scenes photos from our fall campaign photo shoot a couple weeks ago. 

Beaded Embelishments

This beaded V-neck top with open slit shoulders will be a fun piece to wear for a casual night out with friends. Embellishments on simple shapes will always add a touch of flair to your BELLISSIMA style.

Top style # OR1380 $75.00

Miss America Visits Bellissima

Miss America, Laura Kaeppeler, recently stopped by our Chinook Centre location in Calgary.  Customers and staff alike had a chance to chat with Laura, snap a photo and grab an autograph. A big Thanks to Joseph Ribkoff for sponsoring Laura's visit. 

Keep your eyes peeled for a short interview from Laura's visit coming up soon on the blog! Until then, here are a few snapshots of Laura and Bellissima staff. 

Cruise Into Summer With Stripes

This nautical inspired t-shirt brings to mind all the adventure of being on the water.

One can almost smell the sea air. Stripes with a punch of color.....you really can’t go wrong. Make BELLISSIMA your first port of call for all your fun in the sun holiday attire.

T-shirt style # 2005 $45.00

Pant-style # 924D1145 $95.00

Jacket-style # 124N8331V $98.00

Stampede 100 Outfit #3

It's the final weekend of the centennial Stampede, and Bellissima has all the essential pieces to complete your western outfit! This hat is the perfect protection from the sun with build in SPF and silver and turquoise are also a must for accessorizing your Stampede outfit. Check out Bellissima for your Stampede Style. 

Stampede 100 Outfit #2

Tomorrow is the first official day of the centennial Calgary Stampede. We are so excited to try out the new food (red velvet funnel cake and cotton candy cupcakes! yum!), midway rides, free bands at the Coca-Cola Stage, and all of the fun events happening around Calgary for the next 10 days! Here is our second western themed outfit, perfect for a day of Stampeding. 

Miss America at Chinook Centre!

Exciting news Bellissima customers! Miss America, Laura Kaeppeler, will be visiting Calgary's Chinook Centre location Friday July 6th from 3:00 pm - 4:00 pm. 

Laura is the 2012 winner of the Miss America pageant, representing Wisconsin. Laura is  passionate about children's advocacy and is the National Goodwill Ambassador for Children's Miracle Network Hospitals.

Don't Miss your change to meet Miss America!

photos via missamerica.org

Laura's visit is sponsored by one of our favourite brands, Joseph Ribkoff.

Stampede 100 Outfit #1

This year is the 100th year of the Calgary Stampede, and the city is promising a celebration to remember. If you have been to the Calgary Stampede before, you will know that a big part of the 10 day celebration is dressing up in western inspired outfits whether you are down at the Stampede grounds, attending a community event, stopping by a pancake breakfast, or getting into the Stampede spirit with your colleges at work. This year Bellissima has your Stampede style covered with fun cowboy prints, stylish hats, and turquoise and silver jewellery. 

Here is the first outfit of our Stampede series.  Watch out for two more outfits coming up next week! 

Trend Spotting: White

As the weather heats up this summer, I'll be gravitating towards light shades including this spring/summer trend head-to-toe white. It's the perfect way to stay cool with warmer days on the horizon!

Chanel | Givency | 3.1 Phillip Lim | Jill Sander  photo via Style.com

Not ready for an all white look? Pair a white top, shorts, capris, jeans or a skirt with any of the other fun summer trends like bright colours, neon, pastels, or floral prints. 

Summer Trends

*FIND ALL THESE SUMMER TRENDS AT YOUR NEAREST BELLISSIMA STORE*

70's Inspired Style

This cream lace top has the alluring mix of innocent and sexy all at the same time. It can be dressed up or down, is figure flattering and is comfortable beyond belief. This is the modern version of a 70's inspired style and lace is one of this season's hottest trends.

It's easy to see why.....Gorgeous.....That's what we do at BELLISSIMA!

Purple Denim

Is everyone else as crazy for coloured denim as I am? I'm loving these purple jeans by J Brand! Check out the rest of the J Brand selection in select Alberta Bellissima stores and at Bellissima's sister store Estil. 

Outfit Details
J Brand Jeans via Bellissima
cardigan via Bellissima

Summer Dresses

Tadashi Shoji dresses are a hit among celebrities and are often seen worn on the red carpet. Good news for our shoppers - Bellissima carries the Tadashi Shoji line! These beautiful dresses are perfect for summer weddings, date nights, or a girls night out. Stop into your nearest Bellissima store to find your perfect summer dress. 

photos via InStyle | 1. Jayma Mays, 2. Kate Beckinsale, 3. Octavia Spencer, 4. Nina Dobrev

Orange & Coral

This spring and summer boost your wardrobe by adding hues of Orange and Coral, two of the hottest colours this season! Check out your local Bellissima store to find this fun spring/summer trend! Below are some photos for some orange/coral colour inspiration. 

All photos via Pinterest 1, 2, 3, 4, 5, 6

The Ikat Print

A fresh spring trend, the IKAT print brings ethnic inspired wear to the forefront with femininity. It makes us think of far off locales and wanderlust adventures. Globally influenced and right here at BELLISSIMA.

Dress style - 550N11116  price $148.00

Bolero Style - 124N8317  price $85.00

Colour Blocking Challenge

Earlier this month Kelowna and Edmonton Bellissma stores participated in a Colour Blocking window display challenge. Everyone had a blast putting together colourful combinations, and the bright window displays got staff and customers alike looking forward to spring weather. Congratulations to the winning window display, Edmonton Southgate!

Have you tried the colour blocking trend yet? 

Facebook Deals, Discounts, and Contests!

Have you liked us on Facebook yet?
By liking Bellissima on Facebook you can be eligible for exclusive promotions, discounts, giveaways, and contests! We are happy to announce, by random selection, Michele Wiltshire as the winner of a $200 shopping spree at Bellissima, just by liking our Facebook page!

Keep updated on the latest Bellissima news and become part of a great Facebook community.

Vivian Wong Spring

Our spring collection from in-house designer Vivian Wong presents so many options for the season! From  spring colour trends and fun prints to classic black and white, there is something for everyone. 

Check out some of our past posts showcasing pieces from the Vivian Wong spring collection here and here

Blue and Green

Spring is here and that means so is colour! Spring means the arrival of green grass, blooming flowers in all colours, and longer day in the sun. Injecting a little colour into your wardrobe is a great way to get into the mood of spring. This dress by Vivian Wong mixes two popular colours this season along with a floral pattern, which is also a spring time favourite. 

Vivian Wong dress worn by Ashley of lionslacelattes.blogspot.ca

Street Chic Denim

Who says looking cool is just for the young. What about the young at heart?

We have paired these jeans with an urban graphic patterned tunic and cropped crinkle bolero. This black stretch denim jean is the ultimate in comfort. Pulling together that STREET CHIC LOOK....for the cool women on the go!!!

 

Outfit Details

Crinkle Bolero -521D8327  $119.00

Denim pant-U602051  $85.00

Tunic- 483N6424  $95.00

Trend Spotting: Lace

One of our favourite trends for spring is lace. Lace is popping up everywhere from dresses and skirts, too lace details on tops and shoes. Here are a couple beautiful lace pieces that caught our eye on the runway from Louis Vuitton and Dolce & Gabbana. 

Louis Vuitton | Dolce & Gabbana | Louis Vuitton

Photos via Vogue.com

Here are some ideas for wearing this spring trend with some of our lace pieces in Bellissima stores now. Dress down the little black lace dress for spring by adding a jean jacket and wedges or try pairing the white lace blazer with coloured denim and pumps.